This Google Expert's Top SEO Tips For Job Seekers
Marketing Reporting Software: 15+ Digital Marketing Tools for PPC, SEO, SEM, Web Analytics, Visualization & BI
Digital marketers have toolkits to help with both the strategic and tactical parts of their roles. In an earlier post, I talked about marketing reporting best practices to show the progress of your campaigns to both managers and clients. This time I want to cover 17 marketing reporting tools you can use to monitor, measure, and improve your digital marketing efforts for SEO, PPC, web analytics, and visualization & business intelligence.
Presentation given in NYC October 13th, 2018 by Tina Arnoldi.
Topic is how our internet use impacts our productivity and includes tips for controlling technology rather than having it control us.
About WTM: https://goo.gl/dVTiBD
Stuck in a rut? Maybe your routine is boring and you don't know how to get out of it. Your rut could be a job that you've been in too long. You're scared to make a change or have had trouble finding something new. Maybe you can't even identify it for sure but you just have that feeling of “blah”.
You do not need to stay stuck in your rut but you need to make an effort to get yourself out of it. Unfortunately, it will not just happen. When we wait for things to just happen, we stay stuck.
Design thinking, an innovative way to explore solutions in the business world, offers a creative way to solve problems with a human-centered approach. The phases of design thinking (empathize, define, ideate, prototype, and test) can be used in mental health treatment and potentially improve patient care since the core approach is human-centered.
Although there are basic SEO principles that apply to all business, there are special considerations for local businesses who need to physically see their customers. This includes local stores, lawyers, accountants, dentists and more. These are also the services people want within a few miles of their home or workplace. Below are a few things to remember when optimizing your website for local SEO.
Marketing Reporting Best Practices: 14 Tips To Create Digital Marketing Reports Your Manager And Clients Will Love
Solid marketing reporting is about more than displaying numbers. There are best practices for creating reports that are useful for you as a digital marketer, your team, your executives, and your clients. We wrote earlier about why you should be doing marketing reporting, and in this post I will be sharing best practices in general – whether you’re an agency or in-house marketer, or it’s PPC, SEO, or Social Media data. These practices are broken down by who, whe...
Burnout and depression are nothing new in the workforce, yet some outlets highlight the prevalence of these issues for those in technology professions. A recent study by TeamBlind.com found that 39% of tech workers are depressed, implying this is a bigger issue in the technology field than other areas.
Our digital devices have become more prevalent, not just in our daily lives, but our minute-by-minute activities, and Google is clearly one of the players that entice us to stay connected. They recently shared research about how our experience with the digital world impacts our well-being and their commitment to keep the best interests of users in mind. Recognizing that not all interactions with technology are positive, Google is building in features to help users manage their technology use and develop healthier behaviors.
It’s tough to disconnect in an always-on world. Many people have shared with me how their devices are an extension of their bodies to them. Arriving at the store or their office, realizing they’ve forgotten their phone, results in anxiety. Most of us probably know that overuse of the internet is not a good thing for us, but like all habits, they are hard to break. Since connectivity a bit part of today’s culture and can negatively influence our mental health, it’s a trend to we need to pay at...
Top 3 Mistakes People Make When Starting a New Busi...
Google recently offered yet another enhancement to its ads platform this year with Responsive Search Ads (currently in beta). This simplifies the ad creating and testing process because Google uses machine learning to optimize each ad by mixing and matching the headlines and descriptions. With the new format, advertisers provide three or more 30 character headlines and two or more 90 character descriptions.
Are we too quick to overlook technology as a solution for mental health treatment? Negative press cites research about the influence of social media on mental health struggles, such as depression. And there are legitimate concerns around privacy, stirred on by controversy with Facebook and Alexa. But is technology something we need to be more open to in the treatment of mental health?
Do you know which metrics matter for your business or do you measure whatever is available in your analytics tool? It’s easy to jump in and view numbers such as pageviews and time on site without thinking about why we measure those things or if they even matter. We can do better.